October 9, 2014
Mobile start-up Seriously is proud to announce the worldwide release of “Best Fiends“
Former Fox, Disney, Rovio and Natural Motion Execs Release Widely Anticipated Debut Mobile Game “Best Fiends,” the First in a Trilogy
SANTA MONICA, Calif., and HELSINKI, Finland – Oct. 9, 2014 – Seriously, a mobile entertainment start-up, today announced the worldwide launch of Best Fiends™, a visually stunning and addictive puzzle game, available exclusively on the App Store for iPhone, iPad and iPod touch. Best Fiends is the first property from Seriously and is built from the ground up as the beginning of a global entertainment franchise.
In Best Fiends, players discover the world of Minutia and its population of cute and increasingly fiendish inhabitants as they work to collect them all and level them up to discover special powers.Best Fiends tells the story of these heroes’ epic journey to save their families and their battle against the voracious Slugs of Mount Boom. The game is free to play with in-app purchase options.
“At Seriously, our goal was to work with the world’s best creative talent, and together, we have developed a game that is very unique and special,” said Petri Jarvilehto, co-founder and Chief Creative Officer, Seriously. “The story of Minutia and the cute yet fiendish creatures that inhabit it is something we’ve been passionate about developing for a long time. For us, this launch is the beginning of an incredible journey that will unfold through a trilogy of games.”
Founded by former Rovio executives Andrew Stalbow and Petri Järvilehto, Seriously brings together a world-class team of industry veterans. Together, the team has worked on games that have over two billion downloads. Seriously has also partnered with some of the industry’s best entertainment talent to build out its global franchise.
“The tried and true Hollywood model is to develop, produce and market a movie or television property, but the scale of mobile engagement is changing this formula. We believe that given the seismic audience shift to tablets and smart phones, the next generation of entertainment brands will be built on the power of touch,” said Andrew Stalbow, co-founder and CEO, Seriously. “We’ve been blown away by the early results that we have seen for Best Fiends in soft launch, and couldn’t be more excited to start building out our franchise worldwide, focused on mobile first.”
In addition to the game Seriously is releasing:
- Music from Best Fiends, composed by Heitor Pereira (Despicable Me) and performed by the renowned Budapest Art Orchestra, which will be available on iTunes and Beats Music.
- Best Fiends YouTube channel featuring
- A cinematic trailer introducing the world of Best Fiends, animated by Copenhagen Bombay, and produced by Soren Fleng
- The first five Best Fiends character reveal videos
- The making-of Best Fiends video
- Behind the music with Heitor Pereira
- A gameplay trailer produced by Trailer Farm
And, as part of the game’s launch, Seriously is also announcing a partnership with the nonprofit organization Malaria No More in an effort to help raise awareness to eliminate deaths from this preventable disease. For more information go to: seriously.com/malarianomore
Best Fiends is available for free from the App Store on iPhone, iPad or iPod touch or at www.AppStore.com/BestFiends. More information about the game is available at www.bestfiends.com. For all the latest news from Seriously, follow the company on Facebook and Twitter.
Best Fiends will also be available for Android via Google Play and the Amazon App Store before the holidays. The next installment of Best Fiends is slated for a 2015 release.
Seriously is a mobile-first entertainment start-up focused on building mobile games that are designed to be developed into global entertainment properties. The company’s world-class creative team is passionate about great storytelling, unique characters, dramatic conflict, unlikely heroes and building brands that can make a difference.
The company is backed by Upfront Ventures, the premier early-stage venture firm based in Los Angeles, Sunstone Capital, a leading European venture fund, and Daher Capital, a Beirut-based family investment office. Seriously has offices in Santa Monica, California, where business development and marketing are based, and in Helsinki, Finland, where the studio is located.
Jennifer Stephens Acree